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Market MapVirginiaFranklin

Franklin County

VirginiaPopulation: 54,838
50
/100
Hold
#552 of 1,000 counties
#103 in Virginia (133 counties)
Analysis by RentalCalcs Research·Independent data + algorithm-driven scoring
Updated May 11, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$355,876
Median Home Price
52% above national median
$1,181/mo
Median Rent
22% below national median
3.98%
Rent-to-Price Ratio
Top 94% nationally
-$1,098
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Scenario comparison

Same $1,181/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$266,907-$632/mo3.5%-12.3%
Median
typical MLS deal
$355,876-$1,098/mo2.6%-16.1%
125% of median
newer / premium
$444,846-$1,564/mo2.1%-18.3%

Price History

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$355,876
Down Payment (20%)$71,175
Loan Amount$284,701
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$1,181
Monthly P&I-$1,866
Est. Expenses (35%)-$414
Net Cash Flow-$1,098/mo
2.6%
Cap Rate (all cash)
-16.1%
Cash-on-Cash Return
3.98%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 2.6% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

Run Full AnalysisTry House Hack Strategy

Score Breakdown

Overall Investment Score
50/100
50
Cash Flow(30%)
30/100

Based on 3.98% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
75/100

Based on 2.5% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
49/100

Price-to-income ratio of 5.4x. Lower ratios indicate more affordable markets.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Complete rent data available

Challenges

  • -Below-average rent-to-price ratio (3.98%)
  • -Negative cash flow at typical financing (-$1,098/mo)
  • -Negative leverage (cap rate 2.6% < mortgage rate 6.9%)

Economic Indicators

Population
54,838
Median Income
$66,275
vs $57,059 national est.
Unemployment Rate
—
Data pending
Price-to-Income
5.4x
Less affordable

Who this market fits

Best for
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)

Compare to Nearby Counties

CountyVerdict
AmherstVA
52$257,885$1,0995.11%HoldView
Prince WilliamVA
52$573,238$2,2294.67%HoldView
CurrentFranklinVA
50$355,876$1,1813.98%Hold
RappahannockVA
50$553,653Est. pending—HoldView
LoudounVA
49$778,995$2,6694.11%HoldView
BuchananVA
47$74,741Est. pending—HoldView

The Bottom Line

HoldFranklin is a neutral market. Consider house hacking or targeting below-market deals.

Franklin County in Virginia scores 50/100, ranking #552 of 1,000 US counties (top 73%). At 20% down and current rates, a median-priced rental loses about $1098/month; the 3.98% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-1,098/mo
Cap Rate
2.6%
Cash-on-Cash
-16.1%

Related markets

Markets like Franklin with stronger cash flow

  • Amherst County for cash-flow rentals
  • Prince William County for cash-flow rentals
  • Loudoun County for cash-flow rentals

Cheaper alternatives to Franklin

  • Buchanan County, lower entry price
  • Amherst County, lower entry price

Head-to-head comparisons

  • Franklin vs Rappahannock for rentals
  • Franklin vs Loudoun for rentals
  • Franklin vs Amherst for rentals
All counties in Virginia →

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